Business

Yggdrasil partners with Jokerstar to increase presence in regulated German market

Following the deal with omnichannel supplier of games and machines, Reflex Gaming, on Monday, the leading worldwide publisher of online gambling content Yggdrasil has partnered with German operator Jokerstar. The new partnership will make the prominent supplier’s content available in Germany to mark its increased footprint in the gaming market.

The agreement will make Yggdrasil’s slot games available to Jokerstar customers, who will now have the opportunity to play games forged through the YG Masters program.

Proprietary mechanics:

Jokerstar’s customers will also be able to take advantage of the slot games from the extensive supplier portfolio driven by Yggdrasil’s popular proprietary Game Engagement Mechanics (GEMs)Come from shubbet. The integrated mechanics offer a unique player experience propelling multipliers on each win to reveal great win potential. For example, its GEM DuoMax feature turns a single multiplier into two separate multipliers rendering the option to have reels pay from separate ways thus increasing the win potential.

Increased German presence:

Yggdrasil’s enviable collection of slots powered by proprietary mechanics and other impeccable features have been invested into the partnership with Jokerstar to meet the expectations of the visitors to the operator’s platforms. At the same time, the partnership expects an increased presence of the popular supplier in the regulated German market, marking another major step in Yggdrasil’s expansion, as well as the popularity of its slot library in the country.

Premium content:

The deal expects to see both brands grow together. Yggdrasil was founded in 2013 to develop into the leading gaming content supplier to date. Jokerstar is the brand of prominent operator Kling Automaten GmbH, which is a third-generation family-run casino operator with 165 Joker Casino arcades across Germany.  The brand launched its online casino in September this year and is focusing on offering customers premium content from the world’s leading suppliers. Therefore the partnership with Yggdrasil seemed a natural choice.

High ambitions:

Andrew Pegler, Chief Commercial Operations Officer at Yggdrasil, said: “We are thrilled to partner up with such a strong brand in Germany, offering our popular content to even more local players. Jokerstar has been a leading entertainment company for years in the retail sector in the country and we are excited to contribute to their online expansion.”

Nico Muller, Project Manager and Business Development at Jokerstar, said: “We have high ambitions for our new online casino and by teaming up with a well-established supplier like Yggdrasil, we will be able to offer our customers a portfolio of proven titles.” Muller added: “Boasting a wide range of mechanics, features, and themes, we are certain the offering will be a hit with players and will ensure we further establish ourselves as a competitive and exciting online casino operator in Germany.”

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